Some of our garden centre customers are amazing. Owners and
managers have amassed such a diverse range of practical skills and
knowledge. Site redevelopment, implementing EPOS systems, planning
marketing strategies and, of course gaining expertise in an ever
broadening range of specialist product areas. And all without the
specialist departments which the larger retailers must rely on.
Simply the best Christmas!
See how Green Magic poster frames, A-boards, Poster Snap banner
hanging rails and and large format media were used at the new Barton
Grange garden centre to help create an award winning Christmas display
- judged the best in the country 2008 in a competition run by the
Garden Centre Association.
So why do garden centres use large format printing of point of sale material?
Their shops are big, the outdoor shopping area even bigger. And
nothing works like good POS to convert browsers into buyers. Here at
Green Magic we anticipated the trend and determined to come up with a
good packege for our customers.
So we researched the best solutions -
the best printers, the right inks and media, and the systems needed to
present printed output professionally - and economically. We knew
indoors alone was not enough - it had to include outdoors as well.
Five years ago we presented our first package. The uptake has
been impressive and has spurred us on to come up with ever more ways to
display the large and small format output these customers now produce.
We supply a wide range of businesses and organisations
We don't just supply garden centres! We supply many other
sectors: an important one being the sign and graphics industry. We
supply lots of sign makers and printers with poster frames, graphic
display systems and so forth. Our involvement with graphics industry
pros has kept us abreast with the latest technologies and display ideas.
The products we have designed, manufactured
or sourced for the sign trade have also filtered down to our retailer
customers, and especially to our garden centre friends. We now find
that visitors to the UK are amazed by the quality and sophistication of
what the best garden centres are achieving.
Epson range of large format printers
The Epson Stylus Pro 7800 (and its smaller and large brothers) is
an ideal printer which we supply and support. The inks are effectively
fade-proof and water proof outdoors (applied to the correct media) for
the duration of a seasonal promotion.
The Epson Stylus Pro 4800 is its baby
brother. Instead of printing on 610mm (24in) wide roll media, it
prints on the narrower roll width of 420mm (17in) - as well as on cut
sheets of paper drawn from a conventional (though larger than usual)
paper feed cassette.
The display hardware we supply includes poster frames and banner rails such as Poster Snaps. These are ideal for hanging drop banners in spaces with high ceilings or in windows.
Strictly these are medium format printers
rather than large since large format printing businesses have much
wider machines using solvent inks. The prints will last outside for
years rather than months, but do you need that for a Spring Madness
Promotion?
The price level of such printers is
£10k+ as opposed to the well under £3k all in price (including spare
inks, media rolls, poster frames, banner rails and some banner
stands etc.) which you can budget to pay for a 24in wide 7800 model.
NOTE: Before you buy one these printers elsewhere please let us quote and advise you as to the best option).
Flying Arc - another innovation from Green Magic
The Arc system is a new product range we have designed around our
own Arc profile. It is available in Fixed Arc and Flying Arc
versions. See picture left.
Flying Arc is a large curved graphic panel which is very light and
can be suspended easily from ceilings. The image can be updated when
required - self printed if you invest in one of our printers.
Details of all these products, including Epson printers and our
special range of compatible media, are all included in the latest Green
Magic 2007 catalogue.
Many accessories for hanging signs, posters and banners
Pictured left is the Gripple wire - one of our many clever fixings
and fasteners. This suspension wire is fully height adjustable - as
are several of our other fixings.
These are all included in the Green Magic catalogue but many are not yet listed on our e-commerce site at www.sign-holders.co.uk.
Of course everything in the catalogue is for sale though conventional channels including by phone, fax and email.
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